Real estate agents should offer timely, hyperlocal value when door knocking, such as neighborhood market updates, listing previews, or upcoming open house invites. Giving neighbors useful information instead of sales pitches builds rapport and trust. For instance, sharing a single-page market update or inviting neighbors to a ‘First Look’ event turns a knock into a service. Combine physical invites with links to online listing pages for easy access. Value-first outreach helps agents stand out and creates warm leads.